I had to make a difficult decission today: to sale or not to sale? (I know, SALE was spelled that way intentionally, lol)
I had to take into account the gas prices (boo to every oil company that is making billions of dollars at the expense of the poor Americans), the distance I have to travel, the booth fees and the energy I have to expend.
So let's see, gas is now $3.89/gal. I have to drive 2.5 hours. I have to get up at 4 a.m, and I have no energy or inclination to travel that distance at those prices to be let down and lose money because everyone else is in the same boat as me. CAN'T AFFORD GAS!
So, I've decided that I will only be entering into juried art sales this year. I will most like only be doing about 2-4 sales.
I know this may seem drastic to some. And although I usually do fairly well at these sales, I have yet to meet the percentage of sales that is required by the professionals to make the events worth while.
So, I will be taking those gas funds and trying my hand at some sort of advertising. I know, I know... these sales ARE advertising. However, I don't feel that I have many return customers from these sales. So to me, at least, I don't feel they have much of an impact except to make a couple extra dollars on short notice. And now, with gas prices what they are, I don't want to take any chances.
Please, feel free to leave a comment and let me know how your craft sales have done, if you have attendend any!
Good luck, I hope you all do well this summer! :)
Edited on 6/1/08 to add:
I just spoke to my sister, who I do the craft sales with, and she also has decided not to do many shows this year. For her knit items, she gets a ton of repeat customers who call her directly. And for my beads, I do pretty well online. So I feel a whole lot better! SMILES :)